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	<title>Comments on: Involvement thresholds</title>
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	<description>About marketing, but mostly stuff about how stuff communicates</description>
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		<title>By: Henry Jenkins interviews Frank Rose &#171; The Communications Room</title>
		<link>http://thecommunicationsroom.com/2009/09/16/involvement-thresholds/#comment-486</link>
		<dc:creator><![CDATA[Henry Jenkins interviews Frank Rose &#171; The Communications Room]]></dc:creator>
		<pubDate>Thu, 10 Mar 2011 00:44:14 +0000</pubDate>
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		<description><![CDATA[[...] we reach the most people for the least effort and the lowest cost? I’ve said before that people have always had thresholds when it comes to how immersed they are willing to become in a communication. The net result of [...]]]></description>
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